Q&A with Mikaela Hållén – Bjork & Berries GB
Q&A with Mikaela Hållén

Mikaela works as a freelance stylist, you can find her blog on Style by Magazine, she also has a delicious IG feed that´s worth checking out.

Mikaelas sense of style and beauty gets us inspired of-course, more importantly she is part of a new breed of stylist who makes it a point to change the way we choose models for campaigns and editorials.

She isn´t afraid to be diverse in here choices and we love her for it!

You can find her blogg HERE.

IG account HERE.

  1. How would you describe yourself in 3 words:

Dedicated, emotional, optimistic.

  1. What/who inspired you to do what you do today?

I believe that the women I've worked with since I started in this industry has been a big inspiration for me. I have many female role models and and a lot of them are close to me - you don’t have to search on the other side of the globe to find brilliant minds.

  1. Do you find that your line of work is more open to diversity today?

Yes, but representation is still a problem in the fashion industry. We see more different races of people in marketing images and editorials, but when we look at the team behind the pictures, or the editorial staffs, women of color are under-represented and there are still a lot of barriers for non-white creatives.

  1. Describe your day - from day till you hit the pillow:

The first thing I do in the morning is to snooze… then I open my computer to answer emails. After having breakfast I go to my office to style an upcoming editorial, or I’m already on set, shooting it. My days are very different from each other, some weeks are hectic with a lot of different missions at the same time, others are a bit more relaxed and I have time to do meetings, search for inspiration and work from home.

In the evenings, if I don't have an event to go to, I try to hit the gym, have dinner with my family and friends or spend time with my boyfriend.

Ok on to beauty secrets!


  1. Beauty product you can’t live without?

A moisturiser.

  1. Everyday beauty ritual?

I start my beauty ritual with Björk & Berries ”Skin Awakening C-Serum”. Thereafter I mix three drops of argan oil with the ”Forest Extract Rich Cream”. And to finish off, I use my new favorite from the collection: the ”Deep Forest Face Mist”.

  1. For that glamorous look?

My go-to product for that glam look is definitely the highlighter. But instead of wearing makeup, I prefer to use a few drops of oil to highlight my nose, upper lip and cheekbones. And to get that extra glow, I sometimes use a shimmering oil for this.